BUSINESS PLANNING
FROM THE INSIDE OUT

Most real estate professionals don't have a written business plan. Of those who do, many plan backwards, with marketing as their first step. In fact, marketing is the last step in an effective business plan. Learn to plan from the "inside-out," plan your life, your business and your strategy. Then, and only then, should we spend money on marketing. This 5-step, inside-out method builds a plan for a predictable, sustainable and profitable business.

STAKE YOUR CLAIM:
MINE YOUR OWN BUSINESS

More than 60% of consumers will do business with the first person they meet or think of the day they find a need to buy or sell real estate. Is your sphere thinking of you on that day? Or, is your sphere reading another agent's blog the day they decide to move? How are you protecting your best asset in real estate? Your database is your gold mine and your competitors are moving in. Learn to be top of mind and to be the "go-to" person for real estate. Learn to create a deep relationship with your database so that you know when change is happening in their lives. Stay in the know and mine for your gold.

SELLING WITH STYLE:
DiSCOVERING YOUR CLIENT'S NEEDS

Understanding the most important needs, fears and emotions of buyers and sellers who are involved in the largest financial transaction of their life is paramount. This course will teach licensees how to better understand the unique and individual needs of each customer/client they deal with by learning to identify the customer's DiSC behavioral style.