The Long Term Impact of Giving Back


While philosophical reasons and gratitude should be the main reasons you give back, there are many benefits of charity work. We explore them.

Let’s take a look at the social implications of charitable giving, according to a 2014 Study Conducted by REAL Trends and CityBlast. We analyzed eight million real estate–related social media posts. Charity-related items were the No. 1 most shared, liked and followed posts. One example of an impactful charity is the Windermere Foundation, that recently raised $30 million for low-income and homeless families. The Seattle-based, independently-owned real estate company is getting major press coverage from this significant event.

The Windermere Foundation not only is making a significant impact for the low-income/homeless population, but they recently put together a wildfire fund to support the families affected by wildfires.

While there are numerous stand-up firms in our industry, it’s easy for us to highlight the philanthropy of Windermere in other areas as well.

One organization REAL Trends has learned about recently is Giveback Homes. They are doing amazing things for our industry and the greater good. Coined the “socially good movement in real estate,” Giveback Homes is a trusted network of real estate professionals dedicated to creating social change through the act of buying or selling a home. By simply choosing to work with a Giveback Homes real estate agent, mortgage broker, home builder or interior designer, you will help build a home for a family in need. People want to work with people who are doing good, and we are making it easy to find them.

“Everyone deserves a safe place to call home. Giveback Homes has been so touched by how the real estate industry has embraced this concept of giving. Their partnership with The Agency has inspired brokerages to reach out and has given us the opportunity to expand the work we do,” said Blake Andrews, Founder, Giveback Homes, “The more brokerages that join, the more we can all accomplish together.” 

As with the existing Giveback Homes membership model, 100 percent of all donations in the new broker-level package will go directly to a Giveback Homes Build Project of the donor’s choice. Currently, there are 15 build projects in the United States and Nicaragua, with several more planned for 2016. In a recent partnership with Habitat for Humanity, they have 11 building projects throughout the world.

“The Agency is honored to be a part of the Giveback Homes family and the incredible work the organization is doing in our community,” said Mauricio Umansky, Co-founder and CEO of The Agency. “On a recent build day, our agents had the pleasure of working with a family whose life was being forever changed by Giveback Homes. The experience was humbling and inspiring, and we look forward to many more just like it.”

In addition to being the first Giveback Homes Broker Partner, Umansky is also working closely with the Giveback Homes team and will be a member of their advisory board, to be announced in 2016.

“My vision is that all brokerages across the country will join Giveback Homes and be part of this social good movement directly related to the industry that is our passion as realtors. I believe this is the next step in giving responsibly and turning our clients into humanitarians,” Umansky added.

Fueled by the passion of real estate professionals, Giveback Homes is in its second year of applying the ‘doing well by doing good’ business model to the real estate industry. To date, Giveback Homes Members have raised over $200,000, built 40 homes for families in Nicaragua, and helped build nine homes in the United States.

Don’t wait to get started in your local community with one of the many local or national firms and be sure to have a promotional strategy in place because you deserve the rewards after the hard work and philanthropy you have created. If you’re interested in starting a building project near you, please contact them at info@givebackhomes.com to get started.




This article originally appeared in the November 2015 issue of the REAL Trends Newsletter and is reprinted with permission of REAL Trends Inc. Copyright 2015. 



 



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