REAL TRENDS Article Archive

  • Recovery From The Housing Recession

    Summary:

    We all hear that the recovery from this one we are now in will be a "V" shaped recovery—a fast downward move followed by a quick, upward movement. We all pray that's what will happen.

  • How Happy are the World's Leading Cities?

    Summary:

    2020 Knight Frank Wealth Report – The popular survey includes a new category this year: City Wellbeing. See how global cities fared.

  • Showing Activity Down 38-45 Percent Due to COVID-19

    Summary:

    The Pandemic's Daily Impact on Buyer Traffic is Being Felt on Both the National and State/Province Levels, Though "Virtual" Showings are Being Scheduled Through ShowingTime's Systems

  • Win The Race to be Top of Mind

    Summary:

    There's a better way to generate business than buying leads. There are two parts to the real estate sales business. Part one is Doing the Business—listing, selling, and closing. Part two is Generating the Business—this is where many sales associates struggle and is a primary reason they're spending billions of dollars annually buying leads. There is a better way.

  • Housing Impact and Changing Practices

    Summary:

    COVID-19 is sweeping the nation. Things are changing rapidly, and there's no doubt the real estate market will be impacted, as will current practices. Here's what we found.

  • National Firms Have Varied Growth

    Summary:

    High-level thoughts about the year-end numbers of national brokerage firms.

  • Are You Prepared to Make a Shift?

    Summary:

    Make no mistake, we're in a shift. It's a different one than we've ever seen before. Its cause in and of itself warrants caution. The health challenge is very real. It must be respected, and we must take all necessary actions to keep each other safe.

  • Brokerages Have A Bright Future

    Summary:

    Over one-half of the brokerage firms we ranked on the REAL Trends 500, and Nation's Best (formerly Up-and-Comers) list grew their transaction sides from 2014-2018. Of the nearly 903 brokerage firms from which we have these five years of data, 617 of them grew in those five years.

  • Two Ways to Determine Value

    Summary:

    Two Ways to Determine Value — In the REAL Trends e-book, Valuing Small- to Medium-sized Brokerage Firms, offers guidance on valuations. Here are two ways to determine value.

  • Real Trends Offers You Options

    Summary:

    Real Trends is here for you. These are among the toughest times a brokerage will ever have. This wasn't an oncoming recession like most of the past 40 years—this is a precipitous decline in housing sales activity. No one saw this coming and most are not prepared...